Comments on: Squeezing the Toothpaste Tube http://alteragroup.net/2008/11/14/squeezing-the-toothpaste-tube/ New Media Marketing & Technology Tue, 12 Jul 2011 00:10:43 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Brian Mann http://alteragroup.net/2008/11/14/squeezing-the-toothpaste-tube/#comment-332 Brian Mann Sat, 15 Nov 2008 20:17:18 +0000 http://www.steamboatstories.com/?p=263#comment-332 My crumpled tube has been squeezed to the point that it no longer delivers the outcome it used to. As a result, my formerly off-white teeth have taken on a yellowish hue that fails to bring out my once-bright eyes. Facing up to the truth you've exposed, "the tube is empty," I recognize that if I want things to change then I must change some things. (Arrrgghh!!! I don't mind change as long as it's other people who are changing.) My challenge is knowing where to focus my 'change' efforts, so that I maximize the impact. My crumpled tube has been squeezed to the point that it no longer delivers the outcome it used to. As a result, my formerly off-white teeth have taken on a yellowish hue that fails to bring out my once-bright eyes.

Facing up to the truth you’ve exposed, “the tube is empty,” I recognize that if I want things to change then I must change some things. (Arrrgghh!!! I don’t mind change as long as it’s other people who are changing.) My challenge is knowing where to focus my ‘change’ efforts, so that I maximize the impact.

]]>