Video of the Week - How to Design a Newspaper Ad -Altera Performance Group

Video of the Week – How to Design a Newspaper Ad

Written by Jay OHare on January 26, 2008 — No Comments

The Microsoft iPod (2min 54sec)

If you want to make your ads stand out often simpler is better. We see so many Real Estate ads that are cramped, hard to read, and miss the mark in conveying a message. Next time you’re creating an ad, keep this video in mind. In today’s txt-message world, less is more.

Apple makes some of the most sophisticated devices on the planet and yet their marketing approach is so simple, elegant and effective. That is until Microsoft gets in the mix

(Can’t see the video? Click here.)

About the author

I am a Marketing Technologist living in Steamboat Springs, CO. I’ve spent the last 17 years leading teams in applying technology to marketing to create greater value, lower costs and higher revenue.  I have extensive experience in evaluating, implementing and developing new generation marketing tools to create innovative approaches to business and relationships.