Comments on: Video of the Week – The Science of Real Estate http://alteragroup.net/2008/01/11/video-of-the-week-the-science-of-real-estate/ New Media Marketing & Technology Tue, 12 Jul 2011 00:10:43 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Eliese Pivarnik http://alteragroup.net/2008/01/11/video-of-the-week-the-science-of-real-estate/#comment-224 Eliese Pivarnik Sun, 13 Jan 2008 16:47:36 +0000 http://www.steamboatstories.com/2008/01/11/video-of-the-week-the-science-of-real-estate/#comment-224 Jay, Redfin acts like they discovered these things. It's basic. The study he cites on Pricing your Home Right is from 2002--not something they did. Here's an excerpt from a blog I'm working on: John R. Knight, in his 2002 study, “Listing Price, Time on Market, and Ultimate Selling Price” found that sellers who priced their homes right from Day 1 sold for 97% of list price, and those that reduced their homes sold them for 88% of list price. Do your homework and price it right. It will sell faster, for more $$$, in less time. What Redfin DOES have, and I'm green with envy about, is total market and PR savvy. They have been on 20/20, Today, major newspapers, saying something that is old news. They just repackaged it as being "computer scientists." Jay,
Redfin acts like they discovered these things. It’s basic. The study he cites on Pricing your Home Right is from 2002–not something they did.

Here’s an excerpt from a blog I’m working on:
John R. Knight, in his 2002 study, “Listing Price, Time on Market, and Ultimate Selling Price” found that sellers who priced their homes right from Day 1 sold for 97% of list price, and those that reduced their homes sold them for 88% of list price. Do your homework and price it right. It will sell faster, for more $$$, in less time.

What Redfin DOES have, and I’m green with envy about, is total market and PR savvy. They have been on 20/20, Today, major newspapers, saying something that is old news. They just repackaged it as being “computer scientists.”

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