Audio Interview – Oveview of Paid Search vs Organic Search
Les Reaves is the founder of one of the leading search engine marketing companies in the country, Market Square Media. In this first part of this 3-part interview, geared toward brokers, Les discusses the differences between paid search marketing and organic search marketing and why you need both for a successful search campaign.
If you’re just starting to use search engines in your marketing or you’ve been at it for years, you’ll find a lot of help in this interview.
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Podcast: Play in new window | Download (Duration: 8:19 — 3.8MB)
Jay impresses you on day one, but continues to follow through on every detail. He's been a valuable contact for me over the years. If you are looking for original marketing and/or business development ideas, you cannot do better.”
